We worked directly with the creative director and the e-mail marketing manager at Grey Direct to build a completely integrated e-mail marketing campaign from the bottom up (e-mail offer to the web site info, the actual sign up and refer a friend viral options, to the final survey and to capturing the data) for iconnect, the retail sales division of their client, Deltathree.

The campaign included over 30 multiple part web pages, each with its own flash component, viral e-mail to a friend option, downloadable dialers, upgrades, special bonuses, sweepstakes offers, and customer surveys.